Cool Hunting
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Ikea: Come Into The Closet
(29 July 2009) - Inviting everyone to "come into the closet," Ikea's playful ad campaign uses an interactive flash-based dance scene, controlled by sound, to highlight their creativity when it comes to closet organizing systems. The clever promotion revolves around various characters who dance robotically to music in four different rooms, each pulling accessories from the different storage solutions. A five song selection dictates the characters' dance moves,...
(29 July 2009) - Inviting everyone to "come into the closet," Ikea's playful ad campaign uses an interactive flash-based dance scene, controlled by sound, to highlight their creativity when it comes to closet organizing systems. The clever promotion revolves around various characters who dance robotically to music in four different rooms, each pulling accessories from the different storage solutions. A five song selection dictates the characters' dance moves,...
Ding 3000: Pimp my Billy
(28 November 2007) - Three young designers from Germany, taking issue with Ikea's rather bland Billy shelving units, reinvented the furniture in a series of designs that repurpose the unit. Called Pimp my Billy, the collection of design interventions cheers up a cheap bookcase to no end! Billy Wilder takes the form of green branch growing across the Billy Bookshelf (above right). Billy Heidenreich is a shelf with...
(28 November 2007) - Three young designers from Germany, taking issue with Ikea's rather bland Billy shelving units, reinvented the furniture in a series of designs that repurpose the unit. Called Pimp my Billy, the collection of design interventions cheers up a cheap bookcase to no end! Billy Wilder takes the form of green branch growing across the Billy Bookshelf (above right). Billy Heidenreich is a shelf with...
Christian de Vietri
(01 February 2007) - Like householders the world over, Perth sculptor Christian de Vietri has been spending time in IKEA. Loitering in the Faktum kitchen and between the Billy bookcases, slumped on the Klippan two-seater and filling his pockets with allen keys, de Vietri is assembling something of a different order. For his latest work "Configuration 3: Nuclear family fusion" (2006) currently on show at new Sydney gallery...
(01 February 2007) - Like householders the world over, Perth sculptor Christian de Vietri has been spending time in IKEA. Loitering in the Faktum kitchen and between the Billy bookcases, slumped on the Klippan two-seater and filling his pockets with allen keys, de Vietri is assembling something of a different order. For his latest work "Configuration 3: Nuclear family fusion" (2006) currently on show at new Sydney gallery...
Ikea Everyday Fabulous Takes on NYC
(23 May 2006) - Ikea has been making over parts of NYC in celebration of their Everyday Fabulous Exhibit (which ended today). Their stylists took on parks, turned hot dog stands into outdoor cafés, bustops into living rooms and strung up hammocks on street corners, bringing smiles to jaded New Yorkers and ICFF visitors, and looks of bewilderment on tourists. Cheeky and clever....
(23 May 2006) - Ikea has been making over parts of NYC in celebration of their Everyday Fabulous Exhibit (which ended today). Their stylists took on parks, turned hot dog stands into outdoor cafés, bustops into living rooms and strung up hammocks on street corners, bringing smiles to jaded New Yorkers and ICFF visitors, and looks of bewilderment on tourists. Cheeky and clever....
Ikea's Camouflage Chair
(28 June 2005) - Office chair design seems to lag about 50 light-years behind everything else. Somehow form rarely balances function and most seating options succumb to the same set of boring standards. Leave it to Ikea to make something as democratic as the office chair a little bit fun and edgy. While their Svenning chair isn't revolutionizing the traditional shape of work perches (nor is it necessarily...
(28 June 2005) - Office chair design seems to lag about 50 light-years behind everything else. Somehow form rarely balances function and most seating options succumb to the same set of boring standards. Leave it to Ikea to make something as democratic as the office chair a little bit fun and edgy. While their Svenning chair isn't revolutionizing the traditional shape of work perches (nor is it necessarily...
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